Dashen Bank Hosts Exclusive Workshop for Merchants on Super App Marketplace

Dashen Bank Hosts Exclusive Workshop for Merchants on Super App Marketplace

Dashen Bank successfully conducted an exclusive workshop designed to help merchants effectively navigate its Super App Marketplace, equipping them with essential tools for digital success.

The event, held today at the Sheraton Addis Hotel, provides an opportunity for business owners to explore innovative ways to expand their operations and enhance their visibility.

Lydia Bezabih, Director of Digital Banking at Dashen Bank, highlighted Dashen Super App marketplace’s feature that will help merchants transition from traditional systems to a more modern platform, facilitating a seamless user experience. Beyond just financial transactions, it allows users to engage in a variety of services, marking a significant step forward in digital banking solutions, she added.

Participants gained insights on effectively listing and promoting their products, accepting seamless digital payments in three clicks, and utilizing logistics support for efficient deliveries.

This initiative underscores Dashen Bank’s commitment to supporting local businesses in embracing digital transformation and streamlining their operations.

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